The Morning Bergeron is a daily read on Louisville real estate and the market, written by Rob Bergeron, a Louisville Realtor who's been at it for 13 years. It goes out every weekday at 5 AM to 60,000+ people. Here's the fastest way to figure out whether it's for you.
Maybe I'm Crazy — Louisville home prices grew 64% in 134 years while San Diego grew 1,225%. Why that chart is the best argument for buying here, and why most people read it backwards.
The Market Is Arguing With Itself — the median hits a twelve-month high while inventory jumps 31%. What a market in transition actually looks like from the inside.
The 21% City — Louisville buyers spend about 21% of income on housing against 36% nationally. What that affordability gap does to the market.
Five Hundred Fifty-One — 551 listings sitting 60+ days. Where the leverage goes in a quieter market, and how both sides should play it.
Whatever Happened to Amelia Earhart? — the biggest name in real estate education went quiet and almost nobody noticed. A question about who's actually sharpening you.
The story — one thing worth your attention in Louisville real estate, the market, or business, in Rob's words
The Number — a daily strip of Jefferson County market data, pulled straight from the MLS
A poll — one question, results the next morning
A song — Rob's pick, no explanation offered
The Louisville Housing Report — the monthly data report
The full archive — six years of weekday issues
About Rob — who's writing this and why
Work with Rob — buying, selling, investing, or an intro to the people he uses
Ready? It's free, it's every weekday at 5 AM, and you can leave in one click if it isn't for you.